Archive for the ‘Pet Care’ Category

Find Deals & Steals on Pet Meds & Supplies at new Super Site,

Posted on July 28th, 2015

Launched in early 2015 by a small group of veterinarians, pet owners and entrepreneurs who refer to themselves humbly as “regular people” who want to “help take care of your pets,” is an excellent pet supply and pet medicine website that offers amazing deals along with a convenient, well thought-out user interface. The site, you’ll find, is not only easy-to-use and easier to navigate, but it’s “clean;” that is, compared to the mumbo-jumbo of ads/pop-ups you’ll see on similar pet med sites.

AVet.netAccording to the founders of, “Most pet medication websites are burdened by images and text you don’t need to read, and are full of phony sales meant to make you feel like you’re getting a deal. We created the opposite – a clean, easy to search website without sales or confusion. Come here, get what you need, and get it shipped to your door. It’s affordable, and it’s so easy.” is still a veterinarian-owned and -operated company, soon to be a fully licensed pharmacy with on-staff pharmacists that can fulfill Rx orders nationally. It currently offers an array vitamins, supplements, treats, toys and supplies for dogs and cats alike. In the very near future, it will be a fully functioning pet med site as well. (The process is slow!) also has a pretty active blog that has topics of interest, plus an engaging social media presence.

“Despite being a new store, we’re competing with the big boys like PetMeds and Fosters & Smith. We offer a low price guarantee on everything we sell. 100% of our products also sold by PetMeds are cheaper than PetMeds. We also offer free shipping on all medication products, regardless of order total. To our knowledge, we’re the only store doing that,” said one of the founders.

We were able to experience the simplicity of the website when we ordered a few products last month, including some vitamins, coat-cleaning spray solution and cat treats. The process was a cinch! We enjoyed that we could easily move from the shopping cart to the “same place on previous page” (i.e. middle of the page instead of starting at top again) with ease – and no site or programming hiccups. (I personally, as a digital marketer and SEO nerd, found this functionality to be near miraculous as most e-commerce sites, in this industry and others, do the SEO and the UI wrong.) Anyhoo- I also enjoyed the wide range of product on the site. I must have spent a good 30 minutes deliberating between this kind of new cat treat for skin/coat and that new dog allergen spray to keep Cricket from itching. In the end, I was all-around pleased with my not-complicated or ridden with site errors shopping experience! did it right! And they’ve earned my business!

For more information or to engage with this awesome new brand, head over to their Facebook page or Tweet them at @affordvet_net or check out their Pinterest page!

DISCLOSURE: All opinions herein are those of the Administrator, JL Smith. This post was written in conjunction with and the Administrator, and the Administrator received a trial product for review. never publishes dishonest, distorted or distended reviews, nor does it perpetuate the spread of misinformation. Please email the Administrator with questions or concerns.

Plato Pet Treats Launches “Plato Wags Back” Program to Support Homeless Dogs & Veterans

Posted on July 18th, 2015

Program Provides Treats & Financial Assistance to Rescues & Adoption Centers Throughout U.S.

As part of its mission to provide health and safety for dogs through nutrition, California-based wholesome dog treat maker Plato Pet Treats announced its first-ever Plato Wags Back program recently.

Now this is cool…Plato Wags Back

With the purchase of a bag of Plato Pet Treats, Plato will provide meaningful financial and product donations to rescues and shelters across the U.S. to help ensure that dogs are treated with love until they find their forever home. Additionally, throughout 2015, Plato Wags Back will directly aid three California rescue-based organizations – Shelter to Soldier, Fresno Bully Rescue and – that either feed and care for homeless dogs or help enhance the lives of veterans who need assistance animals.

Plato Wags Back’s mission is to champion the love and bond between dogs and people by treating every dog with kindness while enabling them to live a safe and healthy life. To make a difference in the lives of homeless dogs, supporters can participate in the program in the following ways:

-With the purchase of Plato Pet Treats, a donation will be made to animal rescues.

-Through Dec. 31, 2015, for every new Like on the Plato Pet Treats Facebook page, $1 will be donated to support veterans post deployment. Follow the page to learn about other ways to help homeless animals.

There are close to 7 million homeless pets in the U.S., with nearly 2.7 million animals likely to be euthanized this year alone. Compelled by these staggering statistics, Plato Pet Treats formalized Plato Wags Back to encourage Americans to help homeless pets and consider adoption.

Aaron Merrill, co-founder of Plato, with a female employee and canine friend!

Aaron Merrill, co-founder of Plato, with a female employee and canine friend!

“Dogs give us so much love and we want to return that love to dogs who need it most,” said Aaron Merrell, co-founder and co-owner of Plato Pet Treats. “From sponsoring dog runs to adopting our first “Plato” canine to be trained as a service companion for a U.S. veteran, we are ecstatic to provide a voice to homeless animals through Plato Wags Back. Our goal is to continue to grow our program year over year to make a significant impact on the pet homelessness epidemic in our country.”

Plato Wags Back Partner Organizations

Shelter to Solider – A non-profit organization that rescues shelter dogs and trains them to be psychiatric service companions for wounded combat veterans. Every 63 minutes a U.S. veteran commits suicide and every 11 seconds an animal is euthanized. Shelter to Soldier works to aid and partner together two- and four-legged friends. Through the Wags Back program, Plato will fund the complete training of one dog (named Plato) at the San Diego-based training school. In addition, every Shelter to Soldier dog adopted will go home with wholesome, all natural Plato treats.

Fresno Bully Rescue (FBR) – A volunteer-based, non-profit, no-kill shelter dedicated to rescuing Bully breed dogs in the Central Valley of Calif. Because of foreclosures in the state, an overwhelming amount of dogs are being surrendered and Bully breeds are typically the first to be euthanized if no one adopts or rescues them. Plato Wags Back will support FBR’s spay and neuter program. – An organization dedicated to the rescue, rehabilitation and re-homing of Labrador retrievers and their “friends” in the greater Los Angeles area. The group’s goal is to find the right family for every animal they rescue by providing education and compassion. is run completely by volunteers, so all donations go toward helping animals in need. Plato Wags Back will be sponsoring one of the Lab runs located at Best Friends Animal Society’s NKLA Pet Adoption Center in Los Angeles.

For more information on Plato Wags Back, visit or

About Plato Pet Treats

To meet the need for a truly healthy and safe treat alternative for dogs, Plato Pet Treats formulated a series of all-natural treats and supplements, including Plato Pet Treats Small Bites®, Plato Pet Treats Real Strips®, Plato Pet Treats Wild Alaskan Salmon Oil® and Plato Pet Treats Thinker Sticks®. Family-owned and -operated, all Plato Pet Treats are slow-roasted in-house in Fresno, Calif. Unlike most pet treats, each ingredient can be traced back to its original source. Only fresh vegetables and meat ingredients are baked in the organic-certified facility – the Plato Way.

More information on the entire Plato Pet Treat product line can be found at or

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Summer Pet Dangers Infographic

Posted on July 14th, 2015

With the hot weather setting in, the ASPCA and I want to remind everyone that amidst the fun and games, pet health should be kept a priority to guarantee a safe summer season for all family members, furry four-leggers included!

To keep dogs and cats out of harm’s way, the ASPCA has created a helpful infographic: 5 Summer Dangers for Pets. (I would simply insert the graphic but my sidebar is entirely too wide to accommodate infographics, sorry.)


Fireworks & Thunderstorms: Loud noises like firework booms and pops/bangs are one of the top reasons pets go missing, so secure your pet in an escape-proof place, as we all know that July 4th firework celebrations last way longer than Independence Day… If your pet does go missing, download the ASPCA app for a free step-by-step digital toolkit to help find your pet: It’s also a forward-thinking idea to get a PetHub Signal Tag – it’s basically like GPS for your dog and allows you to know where he is at all times through the built-in GPS collar technology. If you have a runner, this is the #1 tool in your toolkit. You can set perimeters for walks, etc. Very cool.

Sun & Heat: High summer temperatures can mean dehydration, overheating and scorched paws. Know the signs of overheating (excessive panting, increased heart rate and weakness) and bring your pup indoors or to a cool, shady place.

Toxic Chemicals: Insecticides, citronella products and glow sticks are toxic to pets. Keep your pet away from areas where chemicals have been sprayed and ensure dangerous products are out of reach.

Parties & Barbeques: If your pet is joining the party, make sure the guests don’t feed Fido human food, particularly grapes, onions, chocolate and avocado.

Hot Cars: Even with the windows open an inch, a car’s temperature can reach over 100° in 10 minutes on an 85° day. Leave your pet safely at home in the air conditioning!

The Company of Animals’ Anxiety Wrap® for Dogs Calms, Corrects Problem Behavior

Posted on July 1st, 2015

Panting, barking, licking, jumping….These are all relatively normal dog behaviors, right? But when they’re displayed in excess or accompanied by whining, pacing, destructive chewing/scratching or aggressive outbursts, they are generally indicative of a larger problem: dog anxiety. Super sensitive or ‘reactive’ pets may demonstrate similar anxiety-related behavior during times of separation, travel, fireworks or thunderstorms.Anxiety Wrap logo

For example, Jiminy Cricket, my almost 2-year-old Golden Retriever has issues from his (horrid) humble past with anxiety, jumping up, and whining. He also
greatly fears any type of yelling, or angered, raised voices – particularly if cursing is involved. (We experienced his reaction to this when a neighbor’s lawncare team got into a wicked fight one day recently…).  We tried the Anxiety Wrap® on Cricky for about a two-week period each time we left the house to go out (Crick also prefers to not be alone…Ever.)

I gotta’ tell ya’ – the Anxiety Wrap® worked like a charm!

We simply put the coat-like wrap on him about a half-hour before we left* and he was totally fine. He didn’t whine and linger at the door and follow us around from room to room (he knows the ‘you’re leaving’ routine); he didn’t give us a sad face; and his bottom jaw didn’t start chattering like it often does when he’s nervous, over-anxiAnxiety-Wrap-Dog-4-249x300ous or too excited. The difference the Anxiety Wrap® made, in just a two-week period, is simply amazing.

The Anxiety Wrap® uses acupressure and gentle, constant, maintained pressure to relieve stress and end fear in dogs. It activates key pressure points where dogs harbor stress, including in the neck, chest area, shoulders, midsection and hind quarters. The wrap offers an acupressure-like experience that’s continuous and helps relieve or even resolve the pooch’s stress. Hence, it also curbs the resulting behaviors that stem from that fear/stress, like anxiety, hyperactivity, insecurity and shyness.

Designed to be lightweight and breathable, the Wrap’s custom made fabric features a four-way stretch that provides a snug fit that’s as unique as the dog wearing it. It was easy for Cricket to flex around and move though he was getting a hugging sensation from it. (Personally, I know he loved it!)

The Anxiety Wrap® has a proven track record of success and helps increase a dog’s self-confidence, focus, animal-to-animal and animal-to-human socialization, bonding ability, relaxation and balance. It’s also used to treat: firework/thunderstorm fear, separation anxiety, constant barking, unwanted jumping, whining, nervousness, fear biting and destructive chewing.

*In most cases, it’s recommended that while the pet is wearing the Wrap, the parent should refrain from interacting since over-stimulating the pet can decrease the effectiveness of the wrap or override the acupressure.

About The Company of Animals

Founded by pet behaviorist Dr. Roger Mugford, The Company of Animals is celebrating 35 years as a leading provider of innovative training products designed to achieve a positive relationship between pets and their parents. The Company of Animals designs and manufactures a wide range of acclaimed products, including the original HALTI®, the Pet Corrector™ and the CLIX™ training range. The latest additions to the famed family of enrichment products are the GREEN feeders for dogs and cats, the Anxiety Wrap®, and the new HALTI OPTIFIT.


*All opinions herein are those of the Administrator, JL Smith. This post was written in conjunction with The Company of Animals and the Administrator, and the Administrator received a trial product. never publishes dishonest, distorted or distended reviews, nor does it perpetuate the spread of misinformation. Please email the Administrator with questions or concerns.

Friskies™ Launches First-of-its-Kind Cat Treat Toy, the Pull ‘n Play

Posted on June 24th, 2015

Pull ‘n Play Premieres at Friskies Playhouse in NYC with Pro Football Player Steve Weatherford

Join the Fun! Enter the Charitable #MostPlayfulCat Contest, Play Games Online, Get Coupons & More!

Friskies™, known fpull n play full imageor decades as an authority in cat care and nutrition, has just launched the latest innovation in cat treats… and toys…at the same time! Announcing the Friskies Pull ‘n Play, a revolutionary cat treat/cat toy that actually allows your cat to eat string-like treats!

Maxwell’s first question when faced with the intriguing proposition of extra kitty treat time, naturally, was, “Can I have what Tater Tot and Sasha don’t finish?” Hee-hee.  And of course, once he discovered what the Pull ‘n Play was, Tater Tot’s first question was, “Can I pretty please have my very own Pull ‘n Play, Mom?” (Tate is obsessed with strings and things…)

Soon to be the fancy feline fetish of fluffballs across the US, the Friskies™ Pull ‘n Play is the first-ever cat toy that incorporates tender, edible strings for felines to first play with, and then devour however they please. The mouse shaped toy has a reservoir for regular treats too – called the Wobbert toy. The edible strings come out the top of the toy while, if it’s being rolled around, regular treats will spill out of Wobbert. So actually, this new fandangled cat toy is pretty fancy-pants. I’m quite impressed and all the kitties I tested it on are equally in love.

Personally I think the concept (and the actual toy) is ingenious. How clever. I mean, how many of us have cats (or have had them) that have swallowed (or well attempted to swallow) strings and stringy things? Seriously! In my house we have a rule that mice toys can’t even have tails (we cut them off) because Tater Tot will eat them. In like a day. When I was growing up my old ginger tabby Weiner ate a shoestring once and it cost my Mom the mortgage payment to save his life, MOL!

Sooo, the fact that Friskies invented an edible string toy is absolutely fabulous. It’s pet-acular. And it may just save some of us from some vet bills, too, lol! (Totally kidding on that last point.)

Anyhoo- we tested this mega-crafty seemingly-super-powered cat toy on two of the cutest kitties nature has ever made, the Bengal babies (my niece and

Simba shows that carn-sarn straw who's boss...

Simba shows that carn-sarn straw who’s boss…

nephew), Simba and Nala. They went bat-shit crazy. They lost their minds running around it, then swatting it, whapping it and slapping it – with impressive force I might add. Albeit they are only 4.5 months old, these two took on Gobbert and the Pull ‘n Play like 2-pound seasoned linebackers!

The Heathens (nickname, total joke, calm down) took turns pulling at the straws immediately when I put the toy on the floor. And they just as quickly noticed the odor emanating from the flavor-packed straws. (BTW, they come in three flavors: Chicken and Cheese, Salmon and Shrimp and Tuna and Crab.) Gobbert took quite a beating at this

Nala gets a straw!

Nala gets a straw!

time – he was flung around being held by the straws only!

Although first completely focused on the straws only (there must be something super tasty in those things), they soon discovered the treat reservoir that is Gobbert. Once Nala found this out, it was on! (See picture) In the end, Nala pretty much took on the straws and Simba finished Gobbert off by beating the crap out of him ‘til all the Party Mix came out!

Friskies Playhouse

In the meantime, the folks at Friskies are partying kitty-style; they’re not only having a “Friskies Playhouse” at NYC’s Gansevoort Plaza (partnering with Petfinder), they’re bringing in prized punter Steve Weatherford as the spokesperson to play games with folks that afternoon and to encourage adoptions.

Yep, Friday, June 26 from 11am to 3pm, Weatherford and Waffles, one of America’s most delightful, playful celebrity cats, will be on hand to help Petfinder find some homes for adoptable cats, and to play games with guests in the Playhouse. Friskies is donating a package of Party Mix to shelter cats each time a guest wins a game at the Friskies Playhouse.

Most Playful Cat in America Sweepstakes = #MostPlayfulCat

Consumers and cat addicts are encouraged to upload a picture of their funny furry feline to Twitter or Instagram using the hashtag #MostPlayfulCat. You’ll be entered into a major sweepstakes which will find the Most Playful Cat in America. Enter today and you could enjoy a grand prize of $1,500, a Wobbert toy and one year’s supply of Friskies Pull ‘n Play strings and treats. Fifty additional first place winners will receive a one year supply of Friskies Pull ‘n Play and a Wobbert toy.

Maxwell's #MostPlayfulCat entry! MOL!

Maxwell’s #MostPlayfulCat entry! MOL!

The coolest part of the Most Playful Cat in America Sweepstakes? The brand will make a donation of one Pull ‘n Play package (up to 2,500) for every hashtag #MostPlayfulCat that is used from June 25 through July 2. If the goal is met, Friskies will then make an additional donation of 2,500 Pull ‘n Play string pouches and 5,000 packages of Party Mix!

To join the fun, make sure you’re sharing your most precious playful cat photos with Friskies on Twitter and Instagram using #MostPlayfulCat. And don’t forget to visit to enter the #MostPlayfulCat sweepstakes by uploading your silly cat photos. You can also spend some silly time playing games online! Plus, you can get more information about the most inventive cat treat toy I’ve ever seen – the Pull ‘n Play – if you’d like.

Remember the Pull ‘n Play is available at retailers nationwide starting this month!


*All opinions herein are those of the Administrator, JL Smith. This post was written in conjunction with Nestle Purina Pet Care (Friskies brand), and the Administrator, and the Administrator received a trial product and was compensated. never publishes dishonest, distorted or distended reviews, nor does it perpetuate the spread of misinformation. Please email the Administrator with questions or concerns.