Cute pet pictures, stories/essays and funny dog and cat photos can win you AWESOME pet prize packages that include toys, pet treats & pet store gift cards. Our cat & dog photo contests rule the ‘net and are known for offering very valuable prize packages!

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Beggin’ Strips Wants YOU! Nom-Nom-”Nominate” Your Favorite Flavors-Win a Beggin’ Bag to Boot!

Posted on October 15th, 2013

The Beggin’ Strips brand from Purina has a special program going on with Sam’s Club through the end of the month – consumers can vote for their dog’s three favorite Beggin’ flavors (there are five varieties: Bacon, Bacon-N-Cheese, Thick Cuts Hickory, Collisions Bacon-N-Cheeseburger and Collisions Bacon-N-Peanut Butter).

The top three Beggin’ product vote-getters at the end of the month will be featured in a special Beggin’ Party Pack that will arrive at Sam’s in March 2014.Beggin Pick A Pack (2)

To enthuse you and to encourage you to vote, I have received special access to the one-and-only Beggin’ Party Pack, featuring all five of the Beggin’ flavors up for votes (30 total oz. of Beggin’!) and a lovely Beggin’ branded bag to hold them all! All-in-all, this giveaway Beggin’ Party Pack is valued at over $50. I will be giving away one such special bag to a lucky dog-owning reader.

So how do you win?

The Beggin' Bag will go to one lucky winner!

The Beggin’ Bag will go to one lucky winner!

Well first, go and vote for your favorite three Beggin’ products here:

Second, please share your vote on Twitter (as the app will ask you to do), and then share your Tweet in the comments section here.

Third, in your comment, please tell me why you would like to win the Beggin’ Bag, valued at over $50, or why you think you deserve it!

That’s it! GOOD LUCK!

For more details, click here.

Winners will be announced October 28th via email.

Hill’s® Ideal Balance™ Is Purr-fectly Pleasing: Gift Basket GIVEAWAY Announcement!

Posted on October 1st, 2013

Maxwell Endorses Purr-fectly Pleasing & Palatable Ideal Balance™ Offers FREE IDEAL BALANCE™ GIFT BASKET GIVEAWAY!

Imagine the sun starting to peek through the bedroom window. You’re fast asleep enjoying dreams of your cat purring and kneading, purring and kneading – no wait! Your cat IS purring and kneading, telling you, “Hey! It’s time for my breakfast!” This is Max EVERY morning…

Didn’t we grow up learning that breakfast is the most important meal of the day???

Well kittehs need breakfast too! Whether you’re getting ready for work or staying around the house for the day, it’s still breakfast time for your cat. Why not start the morning by serving your cat a nice, tasty dish of wet cat food? Measure her food and place in her dish, stir slightly, and serve! Your cat will rub your ankles and warm your toes!

Since cats are grazers by nature, you’ll want to leave a dish of her dry food for her so she can nibble throughout the day. You know the routine: nibble, bathe, sleep – nibble, bathe, sleep. Ah—the life of a cat…

If you’re at home during the day, you’re no doubt busy with activities, however kitty is constantly asking for attention. (I know Maxwell comes over and walks all over my laptop if I don’t pay enough attention to him while I’m writing… MOL.) Giving your cat treats throughout the day is sure to make her feel special, and you don’t feel guilty when you get busy.

Now, it is dusk, you’re walking through the door from work or winding up your day at home and it’s supper time! Your cat greets you, and often “talking” meow, meow, meow….”hello, it’s great to see you. I’m hungry!”

Sound familiar?Hills Ideal Balance Product Layout

Your kitty is not just saying she’s hungry for food; she’s hungry for your attention. Treat time! Have her treats in a convenient place so you can pat her on the head, hand her a tasty treat and all will be right in the world again.

Now it’s supper time. Mmmm, more of the wet food is a great appetizer! As you’re spooning her food, she’s smelling the aroma and twining through your feet purring anxiously. Refill her dry food dish for the evening nibbles and to help satisfy her hunger throughout the night.

Offering your cat complete and nutritious meals every day eases your mind and satisfies your cat.

Our friends at Hill’s® had you and your cat in mind when they created their line of cat foods. In the Hill’s tradition, making food that is nutritious is a core philosophy; quality (and safety first) is above all else. Hence, you will have peace of mind when feeding any Hill’s food and treats to your cat.

What’s more, feeding Ideal Balance™ brands of wet, dry and treats assures that your cat is getting complementary natural nutrition. Often times when pet food brands are mixed, it can throw off the perfect balance of natural nutrition that Ideal Balance so carefully provides. Plus, all Ideal Balance wet, dry and treats are made with NO corn, wheat or soy and NO artificial colors, flavors or preservatives.

Maxwell IBIdeal Balance is the trifecta of natural nutrition for your cat!

Here’s a great meal line up for your cat, or you can choose which Ideal Balance food you think your cat will love most!


Hill’s® Ideal Balance™ Roasted Turkey Recipe – Gourmet taste of turkey in a soft, smooth texture is a great way to start the day.

Daytime Nibbles:

Hill’s® Ideal Balance™ Grain-Free Natural Chicken and Potato Recipe dry food- Delicious ingredients like chicken (the first ingredient), green peas, apples, cranberries, carrots & broccoli will make your cat happy while providing the nutrition that she needs.


Hill’s® Ideal Balance™ Crunchy Naturals with Real Tuna – yummy, natural treats that are healthy too! Go ahead, give your cat these treats – we all love to be treated special!


Hill’s® Ideal Balance™ Slow-Cooked Chicken Recipe – Food made with natural ingredients like real chicken and brown rice, carrots and greens in a delicious sauce says “comfort food” and “love”.

Evening Nibbles:

Set out more of her Hill’s® Ideal Balance™ Grain-Free Natural Chicken and Potato Recipe dry food to keep kitty satisfied until the morning light. These are my suggestions but be creative with your meal offerings using all of the foods and treats from Ideal Balance. Here is a link to the entire menu!


Twenty (20) lucky winners will receive a Hill’s® Ideal Balance™ Gift Basket that includes the following (I will be choosing 10 dog winners and 10 cat winners):


  • Hill’s® Ideal Balance™ Grain-Free Natural Chicken & Potato Recipe Adult – 3.5 lb bag
  • Hill’s® Ideal Balance™ wet food – 6 cans
  • Hill’s® Ideal Balance™ Treats – 2 bags variety
  • Dog bowl
  • Blanket


  • Hill’s® Ideal Balance™ Grain-Free natural Chicken & Potato Recipe Adult – 2 lb bag
  • Hill’s® Ideal Balance™ wet food variety pack – 6 cans case
  • Hill’s® Ideal Balance™ Crunchy Naturals with Real Tuna
  • Cat bowl
  • Place mat

***TO ENTER THE GIVEAWAY, please leave me a comment telling me why you think you should get a FREE GIFT BASKET of Hill’s Ideal Balance products. Please be specific and tell me what kind of pets you have and how many. Entries will be taken until Friday, October 12 at 6 pm EST. Winners will be notified via email so please leave your real email.***


* Author has been compensated for completion of this article. Hill’s Pet Nutrition, Inc. is not responsible for the content of this article.

Friskies® Signs ‘Spokescat’ Endorsement Deal with Grumpy Cat

Posted on September 20th, 2013

Internet Cat Culture Giants Will Collaborate on New Content

 This is something that even Grumpy Cat can smile about…but not really.

MOL :)

Friskies announced this week that it has formally extended its relationship with internet cat sensation Grumpy Cat.  The two giants of the internet cat content space partnered in March Friskies Logowhen Grumpy Cat starred in a celebrity edition of the Friskies “Will Kitty Play With It?” online video game show series and national promotional media tour. Now, the two will work together for additional Friskies online programs and integrated opportunities.

“Friskies is always looking for new ways to celebrate playtime for cats and their owners through online content,” said Shawn Brain, Friskies brand manager. “Signing on Grumpy Cat for a longer-term relationship allows Friskies to work with one of the biggest stars in the space. It’s a win-win for everyone – especially people who love watching cat videos and cat owners who love experiencing a variety of online cat content.”

First up for Grumpy Cat will be her live appearance at “The Friskies” Award Show to receive the highly-coveted Lifetime Achievement Award. Comedian Michael Ian Black will host the live show, and $25,000 in total cash prizes will be awarded to winners in various categories. Grumpy Cat will play a role in the show in addition to accepting the award. Fans may tune in to “The Friskies” at 7PM ET October 15 at

“Although Grumpy Cat might not show it, we are excited to continue our relationship with Friskies.  Friskies was our first official partnership in March and it’s an honor to sign on with the brand,” said Tabatha Bundesen, Grumpy Cat’s owner. “We are thrilled for Grumpy Cat to receive the Lifetime Achievement Award at ‘The Friskies,’ and collaborate on future programs with a brand that truly understands the fun of internet cats, and the humor of Grumpy Cat.”

Friskies is a leading brand in internet cat culture. In addition to the “Will Kitty Play With It?” video series, the brand created a line of eight free tablet and mobile Games for Cats and apps available for download through App Stores for iOS and Android. Friskies also features DIY Homemade Cat Toys on Pinterest.

The brand awarded its first major prizes for the best cat videos of the year in 2012 at “The Friskies,” which is like the OSCARS® for cat videos. The 2013 “The Friskies” Video Contest is underway.grumpy cat

Internationally famous for her pessimistic yet hilarious photo memes and viral videos, Grumpy Cat has a rabid fan base that includes over one million Facebook fans, and wide appeal across social media. Grumpy Cat has also taken the real world by storm with a movie deal, a book on the New York Times bestseller list, a branded coffee drink, and an expanding line of merchandise, making Grumpy one of the biggest cat celebrities of all time.

For more information about Friskies and “The Friskies” awards for best internet cat videos of the year, please visit, like on Facebook at or follow on Twitter at

For more information about Grumpy Cat, please like on Facebook at or follow on Twitter at or visit

About Friskies

The Friskies® brand offers a complete line of great-tasting cat foods, including more than 60 wet, dry and treat varieties. Friskies is manufactured by Nestlé Purina PetCare, a global leader in the pet care industry. Nestlé Purina PetCare promotes responsible pet care, humane education, community involvement and the positive bond between people and their pets. The North American headquarters for Nestlé Purina PetCare is located at Checkerboard Square in St. Louis; Mo. Nestlé Purina PetCare is part of Swiss-based Nestlé S.A. – the world’s largest food company.

OSCARS® is a trademark of the Academy of Motion Picture Arts and Sciences. All other trademarks are owned by Société des Produits Nestlé S.A. or used with permission.

Announcing Hill’s® Ideal Balance, New Natural Pet Food from the Famous Food Formulators at Hill’s

Posted on September 13th, 2013

If you’ve been shopping at any pet food store recently, you might have seen something brand-spanking-new from my furball-loving friends at Hill’s Pet Nutrition…

So what is it? Well, the silhouette of a dog or cat against a burst of daybreak sunlight on the bag of this newest pet food is pretty hard to miss. In fact, this new pet food is so different from other natural products and even the company’s other pet food brands, you might not have realized it was from the expert pet nutritionists at Hill’s.IB badge logo

I’m talking about Hill’s® Ideal Balance™, the new, natural pet food recipes for dogs and cats.

There are plenty of natural pet foods on the market, but there’s something that sets this one apart – the natural ingredients in Ideal Balance provide perfectly balanced nutrition for your pet.

Early on – in the discovery and creation process, Hill’s sought substantial consumer input in order to understand exactly what pet parents wanted in a natural pet food. Ingredients like fresh fruits, veggies, and meat-based proteins were on the tops of all the lists, while ingredients like corn, wheat, and soy ranked lower. Hill’s listened to those consumers who stressed that they wanted more from their pet food than the same ingredients other brands offered — they wanted those ingredients in the correct proportions.

Taking this feedback into consideration, the experienced and animal-loving pet nutritionists at Hill’s created a recipe with a careful selection of high-quality, natural ingredients. They aimed to create pet food recipes with optimal levels of over 50 nutrients that actually taste good.

And I can aver that the pickiest cats in the world, Maxwell and Tater Tot, have given Ideal Balance 4-paws-up in the taste department. These guys devour this dry food like it’s going out of production or something….

Ideal Balance™ was formulated with not too much and not too little of the key ingredients that help promote your pet’s best health –key ingredients that actual consumers said they wanted.

Hill’s Ideal Balance provides perfectly balanced natural nutrition, guaranteed.

With 100% balanced nutrition guaranteed, your pet will love it, and will in turn love you for assessing and meeting his or her needs.

Once Hill’s had developed this breakthrough natural pet food, the next challenge became marketing it…

IB logoHow do you introduce a pet food that’s like nothing else on the market?

Hill’s, hence, took on the challenge of completely revitalizing the Ideal Balance packaging and in-store advertisements. Packaging research – also conducted with pet parents who purchase natural foods — demonstrated that the new Hill’s Ideal Balance is effective in communicating the main message of natural, balanced nutrition. It outperformed other natural brands in:

- standing out on the shelf

- looking unique

- being viewed as a high-quality product

The next step was to introduce the new Hill’s Ideal Balance to a national audience of pet parents. To highlight the natural blend of balanced nutrition in Ideal Balance, Hill’s flew to Warsaw, Poland, where, with the help of a skilled production and animation team, they created commercials set in a hyper-realistic world of balanced nutrition for cats and dogs. In separate commercials, we follow a dog and a cat as they discover the world of Ideal Balance. Along the way, they journey through the balanced elements that make up Ideal Balance: perfect proportions of what pets need to be healthy – not too much, not too little.

Hill’s has changed the “blueprint” for pet food marketing by creating something that feels interactive and textured. The commercials blend real, natural elements like grass and gravel with stylized landscape animations. Combined, the two layers work seamlessly with live-action footage of pets, putting the animal in the Ideal Balance world that showcases the food’s true potential. Much like the reinvention of Ideal Balance pet foods from the ground up, Hill’s managed to successfully reimagine how to communicate with consumers and give them what they want. Here’s a Behind the Scenes video that gives you a look into how the TV commercial was created. In fact, research measuring advertising effectiveness shows that the Ideal Balance TV advertising creates strong stopping power and engagement with consumers.Maxwell IB

Now that the food is on store shelves (Ideal Balance is currently available in the “Naturals” aisle in most pet food stores), it’s received TONS of positive reviews from pet parents.

“The dogs loved the food! And after talking to my vet about making the switch it was a no brainer” – Kristin, dog owner

“Our dog loves this so much we use kibbles for treats!” — Anne Marie, dog owner

“Our cats LOVED the food. I have never seen them devour something so quickly. I was very impressed with this product.” — Maya, cat owner

“My cat loves it! And the ingredient list makes me feel great feeding it to her. Good stuff.” — Cassandra, cat owner

Now that you know a little more about what went in to making this amazing new, natural pet food – go out and get some for your own family, and see the difference natural ingredients perfectly balanced can make! Hill’s website offers all sorts of information on the products, including where you can purchase them, online or in your neighborhood – and you can even try it free with the rebate offer!

If you’ve had an experience with Hill’s Ideal Balance, please share it in the comments section below.

If you’d like to be entered into a FREE GIVEAWAY for a bag of Hill’s Ideal Balance, please come back and visit the blog in approximately ten days for a giveaway announcement post.

And remember, stay tuned for more details and information on how Hill’s formulated Ideal Balance, consumer-tested it, and brought it to market.


Author has been compensated for completion of this article. Hill’s Pet Nutrition, Inc. is not responsible for the content of this article. Opinions in this article are completely my own – based on my own experiences.

Purina Busy Bone Bag Review & Giveaway Announcement

Posted on September 1st, 2013

A few weeks ago, Purina was kind enough to send me a complimentary “Busy Bone Bag” for review.  (See picture please)

WOW! I was AMAZED :) busy bone

Filled to the brim with every different assortment and size of Busy Bone, the pack was also filled with everything a blogger needs: tons of felt and ink pens, high-quality pencils, a journal, a postcard book and lots more!

Franklin and Ramsey, the Bassets, and our friend/neighbor-pooch Ari (a 100-pound Golden) thoroughly enjoyed the Busy Bones and Chewnolas in the pack. They last a long time and are perfect to give your dog if you are going out for dinner and will be gone a few hours, etc.

The Bassets get their Busy Bones while Mom is away at work bark-tending into the long hours of the night. And Franklin has been so taken with his Chewnola and Busy Bones that he’s resorted to bringing them to bed with him when Mom gets home and chewing through the night! BOL!

Busy Bones are hearty, meaty, savory, playful and have long-lasting layers! Plus, they come in a range of sizes, from Tiny to Ultimate (which Ari got – the Ultimate one is as big as my forearm!! BOL!). These tasty treats come in a five-flavor variety:

-          Bone

-          Chewnola

-          Rollhide

-          Heartyhide

-          Dental

I am very grateful to the folks at Purina, and am now even more excited because…


Simply leave me a comment telling me why you should get the Busy Bone Bag and one of you will be picked in the next week… 

And in the meantime, check out the awesome new Busy Bone TV spot here: