New Cat Food Formula, Fancy Feast Mornings™, Offers Kitties a Reason to Get Up! And There’s A Mornings™ Giveaway for One Lucky Reader!

New Formula, Morning Entrées from Fancy Feast®, Gives My Cats What They Want!

One Lucky Reader Will Win the Contest, and Win a Case!


Maxwell, Tater Tot and Sasha are hard to please on an overall level – all at once… let’s just say they are finicky. Selective. Picky. Discerning. Not exactly agreeable to everything you put in front of them…

This was not the case with new Fancy Feast Mornings™. Boy did they inhale their way through their new fave chow, Fancy Feast Mornings™, the latest cat food formula available from Fancy Feast® (made by Nestle Purina).

And you can have a chance to see if your kittehs like it just as much with our awesome Fancy Feast Mornings™ Photo Contest…!

More on that in a minute.*** (See bottom of post to skip review and get contest info.)

First we want to tell you about the cat food.

First, we have to admit, (*blush*) we’ve been giving this to the kitty fam at night too because they like it so much, MOL. It’s not just for mornings according to Maxwell… he demands it for dinner or even as an afternoon snack, which I often give if he bothers me enough while I’m home writing during the day.

Second, I think their favorite part is the consistency. They are all known for having a thing for gravy-heavy formulas and the Fancy Feast Mornings™ cat food has a great light consistency to it. It’s not weighed down but it’s not too “liquidey” either like some other wet foods can be (which is horrible because they’re messy and stinky and can cause diarrhea).

Simply put, this Fancy Feast Mornings cat food formula is way cool. It’s great – it’s healthy, it’s simple, it’s not expensive, and the cats love it. Plus, we fully believe that since we’ve been giving it to them in the morning, they are looking forward to the next morning (meal?) more and more! Since being sent the sample by Nestle Purina for review, we have been to the store to buy more but so far can only find it at PetSmart.

So why did Fancy Feast® come up with this amazing new cat food?

Well, according to a press release, in a recent survey of U.S. cat owners conducted on behalf of the Fancy Feast® brand, more than 60 percent of respondents said their cats were most eager to get their attention in the morning so they could eat. From cats waking owners by meowing or pawing at them in bed, to owners responding with affection and a meal, many cats and owners connect first thing in the morning and start the day together.”

This is definitely true in the Smith house. We get Maxwell walking up our chests like a tightrope, pawing at our heads (hard!) and meowing loudly in the hall — cat-calling, waiting for his morning noms…

So to celebrate the cool connections cats and owners share through these morning moments, the Fancy Feast brand introduced Fancy Feast® Mornings™ Gourmet Cat Food, a scrumptious new line of breakfast-inspired morning meals for cats.

Consumers can now find Morning Missions announcements on the Fancy Feast Facebook timeline. When the community completes the mission, free samples are unlocked at

The brand also introduced Mobile Morning Moments. To ensure cat owners never miss out on these irreplaceable moments – even when away from home – the Fancy Feast brand created a free mobile alarm clock iPhone app called “MorningPurr.

The MorningPurr app – available in early July – enables cat owners to record their cats’ purrs as alarm wake-up sounds, and personalize alarm screens with photos of their cats. iPhone users can download the app by visiting the App Store on their phones.

With a new reason to love mornings, cat owners can now start their cats’ days with a protein-rich entrée made with poultry or seafood, veggies and eggs.

There are six new breakfast-inspired Fancy Feast® Mornings™ Gourmet Cat Food varieties to create a mouthwateringly complete morning. Whether a cat prefers the light, airy texture of a gourmet soufflé or the irresistible taste of tender bites in a delicious sauce, there is a Mornings meal for him or her.

The delectable varieties include:

  • Soufflé With White Meat Chicken, Garden Veggies and Egg
  • Soufflé With Turkey, Garden Veggies and Egg
  • Soufflé With Wild Salmon, Garden Veggies and Egg
  • Medley With White Meat Chicken, Garden Veggies and Egg in Sauce (A Maxwell Favorite)
  • Medley With Trout, Garden Veggies and Egg in Sauce (A Tater Favorite)
  • Medley With Wild Salmon, Garden Veggies and Egg in Sauce (A Sasha Favorite)

The new Fancy Feast Mornings™ Gourmet Cat Food entrées are available in stores nationwide for the MSRP of $0.80-$0.89 per can.

 *** Now for the contest details: send me a picture of your kitty in the morning. It must be a morning picture and you can even dress him up if you’d like. It’s a cat picture contest for Fancy Feast Mornings!

We’ll be reviewing pictures from now until August 1 and if you win, you’ll win a case of Fancy Feast Mornings for yourself! That could save you about $10 at the grocery store!

So email your best kitty photos to and put “Fancy Feast Mornings Contest” in the Subject Line.

People can vote for their favorites in the comments but Admins will make the final decision as to the winner (unless there is an uprising or coup in/from the CB and we decide otherwise halfway through…)

About Fancy Feast® Gourmet Cat Food

The Fancy Feast Brand makes every day extraordinary with an exquisite selection of gourmet cat food entrees, restaurant-inspired feline cuisine, dry meals, and Fancy Feast Appetizers for cats. Fancy Feast Gourmet Cat Food is manufactured/distributed by Nestle Purina PetCare Company, a global leader in the pet care industry. Nestle Purina PetCare promotes responsible pet care, humane education, community involvement and the positive bond between people and their pets. The North American headquarters for Nestle Purina PetCare is located at Checkerboard Square in St. Louis, Missouri. Nestle Purina PetCare is part of Swiss-based Nestle S.A. — the world’s largest food company.

5 Responses to “New Cat Food Formula, Fancy Feast Mornings™, Offers Kitties a Reason to Get Up! And There’s A Mornings™ Giveaway for One Lucky Reader!”

  1. Nettie says:

    Awesome, we will be entering and trying Fancy Feast Mornings too if we can find it@!!!!

  2. AL Miss says:

    This is great – our kids love FF and we didnt know they had a new flavor out. We will have to try it! Thanks JL!

  3. I’ll see if I can catch Truffle and Brulee in a morning shot!

  4. I wish we had this in the UK, it seems there is a limited choice of flavors available our cats deserve more!

  5. By the way we do an excellent range of cotton door mats which are great for cats, our moggie curls up and sleeps on our cotton door mat – cute!

Leave a Reply